Google using Gmail to build psychological profiles

Google’s corporate leadership understands that increased privacy regulations could torpedo its entire business model and the company takes quite a lot of space on its SEC filing disclosing the dangers to its investors: Privacy concerns relating to elements of our technology could damage our reputation and deter current and potential users from using our products […]

Google ads and Endorsements

Google recently updated their terms of services which will be implemented starting November 11. You can read more about the changes here. The changes are very interesting(to google ofcourse) and yet disturbing (to users like you and me) given the implications they have on google ads served. Imagine yourself with your profile pic in a […]